One of the most popular booths in the North Hall was for the new car company Faraday.
As you can see here, it was hard to get in and take a picture.
Once you got to the front of the crowd, you were rewarded with what is obviously a concept car, with no hope of ever going into production.
This is the Faraday FFZERO1 concept car. Not coming to a dealership near you - ever. And I have no idea who these Faraday dudes are, but they certainly got peoples attention.
And one final concept car, this one from Mercedes.